TWISTED METAL

With this social campaign, we leaned into the theme of “Wicked Joy” that exuded a chaotic fun time. A series based off the legendary playstation game, we were were presented with the opportunity to create a campaign loaded with brutal action while striking a balance of humor from the amazing cast.

My role in this campaign was to establish art direction, lead our talented team of designers and AV editors, craft creative ideas, present to our partners at peacock, and assure we developed a badass campaign that we could feel proud of.